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New York Attorney General Letitia James is suing JBS USA, the world’s largest producer of beef, over the company’s emissions and for “greenwashing” by allegedly misleading the public about its environmental impact.
In an announcement, James noted that beef production has the largest greenhouse gas footprint of any major food commodity and that animal agriculture accounts for 14.5% of global greenhouse gas emissions. According to James, JBS USA’s various net-zero pledges for 2030 and 2040 are therefore misleading and “not feasible” given the scope of its worldwide beef production operations.
“As families continue to face the daily impacts of the climate crisis, they are willing to spend more of their hard-earned money on products from brands that are better for the environment,” James said in a statement. “When companies falsely advertise their commitment to sustainability, they …